Mainstream Print have created a few tips and tricks to make sure that your blogs work just as hard as you!
4. The point of Blogging is all about evoking emotion and telling a story that your readers remember. Readers will want to know the ins and outs as to how scenarios came about, and why. Story telling allows for uniqueness and individuality which is vital for reader retention and relateability.
5. HELLO! You don’t want to send your readers to sleep. Blogs are called blogs for a reason. Sadly not all companies have the art of curating a short yet insightful blog, with a strong and definite call to action.
This is where we come in.. Here at Mainstream Print, we like to think we know the art of a successful blog and content creation and we would love to support you in your blogging ventures. We won’t bite! Give us a call to get the ball rolling.
Cioa for now.
Here at Mainstream Print, we realise that society as a whole is becoming more personal and diverse.
We know that everybody wants to know ‘Whats in it for me?’ but we also believe this is a valid question. For a company to be successful, their marketing strategy had to adapt to the customer and target market, proving to their customers their unique needs are understood and will be adapted to. That’s why we partner with our clients and deliver projects that are personal and provide the return on investment we know our clients want.
Personalised marketing must be both meaningful and relevant to the customer if you want to make the impact. That means a personalised emailer subject or personalised spam postal mail isn’t quite going to cut it! Sorry!
This is why a companies branding and message is so important. The customer needs to relate, and to do this, you need to not only does your Brand, logo, strapline and service/ product have to be correct, but they have to have personality too.
For your printed media and marketing to become personalised it needs to tap into people’s lives, interests and how they use products while also giving them that little bit extra to keep them coming back. That little bit extra could be anything from sending customers targeted post mail for relevant offers to starting a loyalty scheme – but it should be noted that value is not measured as a monetary value or getting money off.
Here at Mainstream Print, we have no trouble providing you with the personal service, as all of our projects are bespoke and tailored to fit your needs exactly. Luckily, we like to think we don’t lack the personality either.. so don’t hesitate to get in touch and we can see how we can work together to bring out your business personality and make it shine.. Speak soon, the Mainstream Team!
Printing is an industry, more than most, where you have to think outside the box. There are always new and exciting changes within the sector and there is always a different way you can access engagement from your customers.
This is where experimental marketing comes in.
In recent times, there have been a larger number of companies, organisations and brands that have turned to this strategy. Why? Because it works. This method of marketing allows your customer base, whether that be prospective or existing, can immerse themselves in your brand entirely. It’s clear to see why, as creating a positive and lasting memory of a brand will get people talking and sharing with friends and family for days to come.
So what is it all about?
Experiential marketing is great when it comes to creating a closer bond between consumer and brand. This is because a consumer is able to directly interact with the brand itself. This can be through real life events, competitions or workshops. Whatever the method, it gives people the chance to really feel involved with the brand, and encourage others to experience themtoo.
Not a one trick pony!
It’s so important for brands to promote the experience or event to get people to take a look, this could be through promoting tweets, enlisting the help of influencers, creating hashtags, creating Snapchat geofilters or designing adverts to really show the world why they should get excited about the brand.
We can’t wait to get experimental!
Utilising experiential marketing can be a fantastic way to encourage consumers to give your brand a go, create a buzz and entice fresh interaction between company and client. Social media platforms will go wild to talk about what youre doing with your company and how they’re feeling personally regarding your brand. They may even be more inclined to spread the work to friends anf family close to them too!
Experiential marketing means you can see consumers in real life and give them the opportunity to feel included, acting as ambassadors for your brand. Easy work!
It’s always an exciting thing to see brands step out of the screen and into everyday life to interact with people. Consumers don’t even have to attend your event or experience to be interested in it, if it’s exciting, engaging and fun, just the idea will get people talking about your brand.
This is where we come in at Mainstream Print. We’d love to hear your ideas, or failing that, even have the opportunity to collaborate ideas and build on these with you. We want to make your ideas come to life so get in touch today and lets unleash your company’s potential.
We ensure that our clients receive excellent print management services throughout the process of working with us. The success of this approach has allowed us to build a client base across now numbering in excess of 1,000 across the UK. These include a number of large organisations, such as the NHS, Hitachi, Tudor Rose International and Takeda Pharmaceuticals. We’re committed to seeing this continue to grow by adhering to our principles, and ensuring that the Mainstream reputation for delivering quality print – on time – on budget – spreads.
As well as growing in size, our client portfolio is also increasing in diversity, illustrating the number of different sectors we work in. A few examples would be local authorities, sports clubs – including high-profile professional football clubs, pharmaceutical organisations and IT-based businesses. Whatever the print need, whichever the business sector, we supply efficient, reliable and cost-effective solutions.
We take nothing for granted though, and know that the only way to continue our growth and success, adding new clients and retaining existing ones, is to deliver the very best service we can to each and every one of them – great service, great quality and competitive prices. Most of all though, we want our clients to know that they can always rely on Mainstream.
It’s easy for us to talk of course. The best recommendation though is what our clients say about us. Take a look at the Link and see what they have to say! http://mainstreamprint.co.uk/our-clients/
Mainstream Print are the print partners of Birmingham City Football Club, and earlier today, we were delighted to hear that our business has been nominated as a finalist for the club’s inaugural ‘Blues in Business’ award. The award seeks to identify and honour outstanding businesses that have shown commitment and strong engagement with other members of the […]