When supplying artwork, please follow the instructions below and help us to make your job run smoothly. Should you have any queries though, your account manager will be happy to guide yuo through the process.
Email – All details, including delivery and printing instructions must be sent along with the attached files. If you have a designer sending files on your behalf, please forward them the details so that they can be supplied along with the finished artwork.
Disk – Please include a covering note or text file including your contact details, delivery and printing instructions. Disks containing urgent jobs should be sent using registered or Special Delivery as 1st class post can take 2 to 3 days to reach us.
File Types – Wherever possible, files should be supplied as flattened, CMYK artwork at a minimum resolution of 300dpi in either JPEG, TIFF or PDF format. Vector files (Illustrator, Freehand, etc.) are prone to numerous bugs and should really be avoided as a format for finished artwork. If there is no option but to send vector files, please ensure that all fonts are converted to outlines. Be aware that when conversion or printing software errors occur, there may be a charge for correcting the files. PDF files should be high resolution, without down-sampling and should have all fonts embedded. Please avoid sending Microsoft Word documents for print as this is not a print ready application and extra charges will be incurred due to reworking unsuitable artwork.
Colour Issues – RGB Images may suffer from colour shifts during CMYK conversion prior to printing. It is therefore suggested that all files are supplied in CMYK colour mode as not all RGB colours can be reproduced with the CMYK printing process. When using large areas of solid black, the colour breakdown should be: 100% of black 50% of cyan. Black areas without cyan can cause ink saturation problems and should be avoided. It is also worth steering clear of ‘4 colour’ blacks as they prevent the inks from being raised too high and can cause other areas of colour to appear washed out.